Senior Director of Product Management Chris Bell explores the auction mechanics underpinning header bidding and argues for closer collaboration between supply-side platforms (SSPs) and publisher ad servers.
Advertising software platform receives official Instagram Partner badge with Ad Tech specialty
Over 100 media executives completed TubeMogul Academy in Q3 2016, boosting the all-time total to over 900 graduates
The election surprise underscored truths about data modeling and predictive science that marketers must remember, writes TubeMogul’s Taylor Schreiner.
Travel booking site Hotels.com is beta testing a solution from DSP TubeMogul, designed to measure more effectively the incremental steps…
Available free to clients, TubeMogul Ad Swap automates experimental design at scale to help marketers understand whether their advertising is driving sales
Erika Lamoreaux, 36, senior director, client partner, TubeMogul
Quebec-based financial institution and agency Adviso adopt progressive media model enabled by programmatic software platform
Emeryville, CA – October 14, 2016 – Today, TubeMogul (NASDAQ: TUBE), a leader in software for brand advertising, announced additions…